Or… “that one time I hand-roasted coffee on the stove…”.
A couple of weeks ago, I was inspired by Jeff Goins’ post on how he basically “created” a coffee company in 48 hours. Since his site and email list are kinda aggressive on the marketing side, I’m not going to link to it. You can find it via Google if you want. (Jeff, if you’re reading this, no offense intended. And don’t hesitate to get in touch for ideas on how your marketing could be improved.)
Anyway, this is the video that he linked to, and I watched it myself. You can see that it’s so simple to roast your own green coffee by hand on the stove, if you happen to have some green coffee beans on hand. Which I did. 😉
Since I don’t have a copper pan, I used a wok instead, which transfers heat really well. Here are some images from the roasting process:
Since we don’t have a coffee/spice grinder, I just used the Vitamix to grind it. It worked perfectly. The texture of the grind is about the same as the Gevalia ground coffee that you can purchase at many grocery stores.
It seems like so many things that we think are “complicated” or just “too hard” really aren’t. Not that anyone really thinks much about roasting coffee themselves.
I know what I used to think. Spending thousands of dollars on equipment. Probably a small building to house the roaster. Spending hundreds of dollars just having green coffee shipped in 100 LB bags. All that, just to be able to play at roasting coffee.
But that’s not the case at all. You can probably buy green coffee at your local coffee roastery, for the price of roasted coffee and some strange looks when you ask for it green.
As for the taste… it’s surprisingly good! It’s actually similar in taste to the Gevalia coffee that I mentioned earlier, as well. If you’re into trying new things, I recommend at least giving it a try.