Finally, some solid goals.

Sunset on a Highway in Alabama
Sunset on a Highway in Alabama

Feel like I’ve had a breakthrough tonight. Maybe it’s a combination of being alone for a few hours (INTJ – I charge up on being alone), or maybe it’s the slight lift that I got from the cup o’ tea that I had a little bit ago, but it’s starting to click.

For years, I’ve wanted to “travel the world” and be mobile, yet make an income at the same time. But it was so hard to envision without getting a time-consuming and draining customer support job.

Re-reading that last paragraph, makes it look like I haven’t traveled much. I’ve been to Europe 3 times, Asia twice, New Zealand twice, Canada 3x (spent a month in Quebec), Central/South America for 3 months… I’ve traveled a bit. But my bank account always goes down, and I’m not able to spend the time I want traveling, for as long as I’d like.

Since my eyestrain has gotten progressively worse over the past year, I’ve wanted less and less to spend any time in the computer, much less try my hand at getting a remote software development job. And reading over those job postings makes me want to vomit. Every time.

“Consulting” was the holy grail… the one thing I could do while traveling the world, keeping my eyesight and staying free. (Freedom is my highest value.)

I always wondered how they do it — I have a mentor who’s been traveling the world and consulting for near 10 years now — he can easily make $5-$10k in a month, no problem. Much more these days I’m sure.

Tonight I was reading over some of his old writing today, some articles from 5-6 years ago… then it clicked.

He talked about wanting to have a 10x return for his work… e.g. if he charged $75 per hour, then within a year, he wants that client to receive $750 worth of value for every hour they’ve paid him.

That’s it. That’s the secret to consulting — leaving people better off than if they’d never hired you to begin with. In his case, much better off. Another thing he mentioned — as he was calculating what he needed to meet his goals.

First, he calculated that he wanted to bring in $6000 per month. So he did some brief calculations:

$20 / hr for 300 hours. 75 hours per week. Too many hours.
$40 / hr for 150 hours. 37.5 hours per week. Still a lot of hours, esp. for consulting
$75 / hr for 80 hours… that’s 20 hours per week. That was plenty of time for him to work on other projects as well as meet his income goals.

That’s when it hit me – I don’t have to try and throw myself into building a business 100% of the time every single day. That’s why I’ve been burning out for a year. That’s also why I haven’t been able to stick with a goal. Jumping around, different goals, choosing what seems easiest at the time vs doing what I’m passionate about.

Building a business (which means I can leave and still get income) vs starting a service which requires me to work for continual income (consulting, coaching).

I can do both.

Finally, feel like I’m developing some solid goals… steps for reaching exactly what I want. Discovering that I can achieve what I want, because I’m finally starting to realize what that is.

At this point in my life, I want to be spending about 20 hours / week consulting, coaching, for income. Improving the lives of others and making sure that all my clients get at least a 2-4x return for their investment, if not much more. I’m shooting low now, as far as return goes. I will be satisfied if my current clients are getting 4x return, even a 2x. Because I know that as I improve, so will those results. A 10x return within a few months’ time isn’t out of the question — as long as I stay on a tight feedback loop with lots of iterations. And getting $150 in value for $75 is still a bargain.

I also want to be able to put another 10 – 15 hours per week into building a business, systems which run even without me there, or initially with minimal input from myself. I realize that it will take 100% input at first and that number will gradually decrease as the business improves.

I also want to invest time per week (another 10-15 hours) into developing myself. Learning languages, reading about history, business, negotiations, building skills.

This seems like a lot of time, but 2 hours a day is 14 hours per week. Between reading, learning language and cultural interaction, that would be a minimum number for me, for self-development.

So, official 1-year goals, to have achieved within 12 months from today:

* ~20 hours per week consulting
* 10-15 hours per week building a business
* 10-15 hours per week in self-development (includes language, skills, etc)
* $50k in the bank
* mobility (freedom to go wherever)
* started my business and have all business banking/credit set up

Nice-to-haves:

* Credit score above 780
* Semi-fluent in another language (which depends on where I’m at)
* Lamborghini parked in front of my mansion (well it would be nice to have)

2 thoughts on “Finally, some solid goals.”

  1. Nice post Nathan. Clarity always “feels” SO good. It makes my heart happy to know that you are getting clearer on your goals & feeling better about the future. Keep up the great work, (and writing!) 🙂

    1. Thanks Brittany.

      Really proud of how your writing has progressed and of your evolution as a blogger and motivator — 6 months ago you didn’t even have a blog! Keep it up!

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